How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases

Siliang (Jack) Tong; Xueming Luo; Erya  Ouyang; Jaakko Aspara; Zheng Fang

How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases

Siliang (Jack) Tong, Xueming Luo, Erya Ouyang, Jaakko Aspara, Zheng Fang

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Proceedings of the 2023 Conference on Artificial Intelligence, Machine Learning, and Business Analytics, December 1-2, Philadelphia, PA, USA
Publication date	2023
Publication status	Published - 2023
MoE publication type	A4 Article in conference proceedings
Event	Conference on Artificial Intelligence, Machine Learning, and Business Analytics - Duration: 01.12.2023 → 02.12.2023 https://www.fox.temple.edu/faculty-research/institutes-centers/global-institute-artificial-intelligence-business-analytics/conferences/2023-conference-artificial-intelligence-machine-learning-business-analytics

Keywords

Marketing Effectiveness and Profitability

Areas of Strength and Areas of High Potential (AoS and AoHP)

AoS: Competition economics and service strategy - Quantitative consumer behaviour and competition economics
AoS: Competition economics and service strategy - Service and customer-oriented management

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

OpenUrl availability

Full text

How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases
Jaakko Aspara (Speaker)
02.12.2023
Activity: Talk or presentation › Oral presentation

Cite this

@inproceedings{bb6cc33c9129411694a7bcf1bf170cb3,

title = "How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases",

keywords = "Marketing Effectiveness and Profitability",

author = "Tong, {Siliang (Jack)} and Xueming Luo and Erya Ouyang and Jaakko Aspara and Zheng Fang",

year = "2023",

language = "English",

booktitle = "Proceedings of the 2023 Conference on Artificial Intelligence, Machine Learning, and Business Analytics, December 1-2, Philadelphia, PA, USA",

note = "Conference on Artificial Intelligence, Machine Learning, and Business Analytics ; Conference date: 01-12-2023 Through 02-12-2023",

url = "https://www.fox.temple.edu/faculty-research/institutes-centers/global-institute-artificial-intelligence-business-analytics/conferences/2023-conference-artificial-intelligence-machine-learning-business-analytics",

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How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases. / Tong, Siliang (Jack); Luo, Xueming; Ouyang, Erya et al.
Proceedings of the 2023 Conference on Artificial Intelligence, Machine Learning, and Business Analytics, December 1-2, Philadelphia, PA, USA. 2023.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases

AU - Tong, Siliang (Jack)

AU - Luo, Xueming

AU - Ouyang, Erya

AU - Aspara, Jaakko

AU - Fang, Zheng

PY - 2023

Y1 - 2023

KW - Marketing Effectiveness and Profitability

M3 - Conference contribution

BT - Proceedings of the 2023 Conference on Artificial Intelligence, Machine Learning, and Business Analytics, December 1-2, Philadelphia, PA, USA

T2 - Conference on Artificial Intelligence, Machine Learning, and Business Analytics

Y2 - 1 December 2023 through 2 December 2023

ER -

How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases

Keywords

Areas of Strength and Areas of High Potential (AoS and AoHP)

UN SDGs

OpenUrl availability

Activities

How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases

Cite this