Hybrid digital manufacturing: Capturing the value of digitalization

Andreas Stark, Kenneth Ferm, Robin Hanson, Mats Johansson, Siavash Khajavi, Lars Medbo, Mikael Öhman, Jan Holmström*

*Corresponding author for this work

Research output: Contribution to journalArticleScientificpeer-review

11 Citations (Scopus)


A chasm is growing between the advanced technologies available for improving manufacturing operations and those effectively used in practice. The vision of Industry 4.0 is to mobilize industry to seek out these possibilities for improvement and to close the gap between opportunity and reality. However, when compared with more established improvement opportunities such as lean manufacturing, the digitalization of manufacturing lacks in both paradigmatic examples and an understanding of how to achieve the benefits. This lack is a complication of concern: Without an appropriate operations strategy to capture the value of digitalization, manufacturing companies will be unable to focus on technological investments and operational changes. To address this concern, operations management academics must develop new theory through active engagement in the practice of digitalization in manufacturing. This research presents a paradigmatic example, based on engaged scholarship, focused on effectively combining novel object-interactive and conventional manufacturing syntax for benefiting from digitalization in internal operations and the wider supply chain. The contribution to literature is a novel operations strategy—hybrid digital manufacturing—for capturing the value of Industry 4.0 technologies.
Original languageEnglish
Peer-reviewed scientific journalJournal of Operations Management
Publication statusPublished - 21.12.2022
MoE publication typeA1 Journal article - refereed


  • 512 Business and Management
  • digitalization
  • direct digital kitting
  • hybrid digital manufacturing
  • industry 4.0
  • manufacturing syntax
  • object-interactive syntax
  • operations strategy


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