Identity processes in Place Branding – Guggenheim and Helsinki

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publication5 th International Colloquium on Place Brand Managemen : Governance and branding of destinations: Relationships and impacts for successful brands
Place of PublicationValle A'Osta
PublisherUniversità della Valle d'Aosta
Publication date03.09.2015
Publication statusPublished - 03.09.2015
MoE publication typeA4 Article in conference proceedings
EventInternational Colloquium on Place Brand Managemen - Valle D'Aosta, Italy
Duration: 03.09.201504.09.2015
Conference number: 5


  • 512 Business and Management

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