Image Heritage: Consumers Constructing Corporate Images

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationSERVSIG 2005 Conference proceedings
Place of PublicationSingapore
Publication date2005
Publication statusPublished - 2005
MoE publication typeA4 Article in conference proceedings
EventSERVSIG - Service Research Special Interest Group - , International
Duration: 01.01.1800 → …


  • 512 Business and Management

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