Image Heritage: Consumers Constructing Corporate Images

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationSERVSIG 2005 Conference proceedings
Place of PublicationSingapore
Publication date2005
Publication statusPublished - 2005
MoE publication typeA4 Article in conference proceedings
EventSERVSIG - Service Research Special Interest Group - , International
Duration: 01.01.1800 → …

Keywords

  • 512 Business and Management

Cite this

Rindell, A. (2005). Image Heritage: Consumers Constructing Corporate Images. In SERVSIG 2005 Conference proceedings