Innovation for Inclusive Business: Intrapreneurial Bricolage in Multinational Corporations

Minna Halme, Sara Ulrika Björnsdotter Lindeman, Paula Linna

Research output: Contribution to journalArticleScientificpeer-review

294 Citations (Scopus)


It is often argued that multinational corporations (MNCs) are in a unique position
to innovate business models that can help to alleviate poverty. This empirical study into intra-organizational aspects of pro-poor business innovation in two MNCs suggests, however, that certain elements of their management frameworks – such as short-term profit interests, business unit based incentive structures, and uncertainty avoidance – may turn into obstacles that prevent MNCs from reaching their full potential in this respect. We introduce the concept
of intrapreneurial bricolage to show how middle manager innovators may promote pro-poor business models despite these obstacles. We define intrapreneurial bricolage as entrepreneurial activity within a large organization characterized by creative bundling of scarce resources, and illustrate empirically how it helps innovators to overcome organizational constraints and to mobilize internal and external resources. Our findings imply that intrapreneurial bricolage
may be of fundamental importance in MNC innovation for inclusive business. In addition to the field of inclusive business, this study has implications for the study of bricolage in large organizations and social intrapreneurship, as well for managerial practice around innovation for inclusive business.
Original languageEnglish
Peer-reviewed scientific journalJournal of Management Studies
Issue number4
Pages (from-to)743-784
Number of pages42
Publication statusPublished - 06.2012
MoE publication typeA1 Journal article - refereed


  • 512 Business and Management
  • KOTA2012


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