Institutional logics matter when coordinating resource integration

Bo Edvardsson; Michael Kleinaltenkamp; Bård Tronvoll; Patricia McHugh; Charlotta Windahl

doi:10.1177/1470593114534343

Institutional logics matter when coordinating resource integration

Bo Edvardsson, Michael Kleinaltenkamp, Bård Tronvoll, Patricia McHugh, Charlotta Windahl

Marketing, Helsinki

Research output: Contribution to journal › Article › Scientific › peer-review

225 Citations (Scopus)

Original language	English
Peer-reviewed scientific journal	Marketing Theory
Volume	14
Issue number	3
Pages (from-to)	291-309
Number of pages	19
ISSN	1470-5931
DOIs	https://doi.org/10.1177/1470593114534343
Publication status	Published - 2014
MoE publication type	A1 Journal article - refereed

Keywords

512 Business and Management
KOTA2014

Access to Document

10.1177/1470593114534343

OpenUrl availability

Full text

Cite this

@article{7d342fb447b34c1582ad8e6801b963fa,

title = "Institutional logics matter when coordinating resource integration",

keywords = "512 Business and Management, KOTA2014",

author = "Bo Edvardsson and Michael Kleinaltenkamp and B{\aa}rd Tronvoll and Patricia McHugh and Charlotta Windahl",

year = "2014",

doi = "10.1177/1470593114534343",

language = "English",

volume = "14",

pages = "291--309",

journal = "Marketing Theory",

issn = "1470-5931",

publisher = "Sage publications",

number = "3",

}

TY - JOUR

T1 - Institutional logics matter when coordinating resource integration

AU - Edvardsson, Bo

AU - Kleinaltenkamp, Michael

AU - Tronvoll, Bård

AU - McHugh, Patricia

AU - Windahl, Charlotta

PY - 2014

Y1 - 2014

KW - 512 Business and Management

KW - KOTA2014

U2 - 10.1177/1470593114534343

DO - 10.1177/1470593114534343

M3 - Article

SN - 1470-5931

VL - 14

SP - 291

EP - 309

JO - Marketing Theory

JF - Marketing Theory

IS - 3

ER -