Internalization or externalization?: Examining organizational arrangements for industrial service provision

Christian Kowalkowski; Daniel Kindström; Lars Witell

Internalization or externalization? Examining organizational arrangements for industrial service provision

Christian Kowalkowski, Daniel Kindström, Lars Witell

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

9 Citations (Scopus)

Original language	English
Title of host publication	American Marketing Association ServSIG International Research Conference 2010
Publication date	2010
Publication status	Published - 2010
MoE publication type	A4 Article in conference proceedings
Event	2010 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG) - Porto, Portugal Duration: 17.06.2010 → 19.06.2010

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@inproceedings{0d0f2e24933942feab7d6c2cfc51a63c,

title = "Internalization or externalization?: Examining organizational arrangements for industrial service provision",

author = "Christian Kowalkowski and Daniel Kindstr{\"o}m and Lars Witell",

note = " Volume: Proceeding volume: ; 2010 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG), AMA SERVSIG ; Conference date: 17-06-2010 Through 19-06-2010",

year = "2010",

language = "English",

booktitle = "American Marketing Association ServSIG International Research Conference 2010",

}

Internalization or externalization? Examining organizational arrangements for industrial service provision. / Kowalkowski, Christian; Kindström, Daniel; Witell, Lars.
American Marketing Association ServSIG International Research Conference 2010. 2010.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Internalization or externalization?

T2 - 2010 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG)

AU - Kowalkowski, Christian

AU - Kindström, Daniel

AU - Witell, Lars

N1 - Volume: Proceeding volume:

PY - 2010

Y1 - 2010

M3 - Conference contribution

BT - American Marketing Association ServSIG International Research Conference 2010

Y2 - 17 June 2010 through 19 June 2010

ER -