Involving Customers in the Service Innovation Process

Marja Toivonen, Mari Holopainen, Tiina Tuominen

Research output: Chapter in Book/Report/Conference proceedingChapterScientific

Original languageEnglish
Title of host publicationCase Studies in Service Innovation
EditorsLinda A. Macaulay, Ian Miles, Jennifer Wilby, Yin Leng Tan, Liping Zhao, Babis Theodoulidis
Place of PublicationNew York
PublisherSpringer
Publication date2012
Pages195-208
ISBN (Electronic)978-1-4614-1971-6
DOIs
Publication statusPublished - 2012
MoE publication typeB2 Book chapter

Publication series

NameService Science: Research and Innovations in the Service Economy
PublisherSpringer
ISSN (Print)1865-4924

Keywords

  • 512 Business and Management

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