Original language | English |
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Title of host publication | The International Symposium on Entrepreneurship in Tourism |
Publication date | 2007 |
Publication status | Published - 2007 |
MoE publication type | A4 Article in conference proceedings |
Event | The International Symposium on Entrepreneurship in Tourism - Rovaniemi, Finland Duration: 19.03.2007 → 22.03.2007 |
Is loyalty important for your tourism partner? Examining the Gap between Expected and Experienced Trust and its Effect on Loyalty
Ossi Pesämaa, D. Örtqvist, J. F. Hair jr.
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review