|Title of host publication||The International Symposium on Entrepreneurship in Tourism|
|Publication status||Published - 2007|
|MoE publication type||A4 Article in conference proceedings|
|Event||The International Symposium on Entrepreneurship in Tourism - Rovaniemi, Finland|
Duration: 19.03.2007 → 22.03.2007
Is loyalty important for your tourism partner? Examining the Gap between Expected and Experienced Trust and its Effect on Loyalty
Ossi Pesämaa, D. Örtqvist, J. F. Hair jr.
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review