Local or Global Packaging Design?

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	To standardize or not to standardize? : Global Business Conference 2012 proceedings
Editors	Goran Vlasic, Jurica Plavicic, Josef Langer
Number of pages	2
Publisher	Innovation Institute
Publication date	09.2012
Pages	138-139
ISBN (Print)	1848-2252
Publication status	Published - 09.2012
MoE publication type	A4 Article in conference proceedings
Event	2012 GLOBAL BUSINESS CONFERENCE - Zadar, Croatia Duration: 19.09.2012 → 22.09.2012 Conference number: 3rd

Keywords

@inproceedings{884c0d4728ab430ab7c0f68d6f7a6a93,

title = "Local or Global Packaging Design?",

keywords = "512 Business and Management",

author = "Hannele Kauppinen-R{\"a}is{\"a}nen",

note = " Volume: Proceeding volume: ; 2012 GLOBAL BUSINESS CONFERENCE ; Conference date: 19-09-2012 Through 22-09-2012",

year = "2012",

month = sep,

language = "English",

isbn = "1848-2252",

pages = "138--139",

editor = "Goran Vlasic and Jurica Plavicic and Josef Langer",

booktitle = "To standardize or not to standardize?",