Love at first sight of a long-term affair? Different relationship levels as predictors of customer commitment

Maria Sääksjärvi, Pia Katarina Hellén, Johanna Gummerus, Christian Grönroos

Research output: Contribution to journalArticleScientificpeer-review

10 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of Relationship Marketing
Volume6
Issue number1
Pages (from-to)45-62
Number of pages18
ISSN1533-2667
Publication statusPublished - 2007
MoE publication typeA1 Journal article - refereed

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