Original language | English |
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Title of host publication | The Nordic School : Service Marketing and Management for the Future |
Editors | Johanna Gummerus, Catharina von Koskull |
Number of pages | 13 |
Place of Publication | Helsinki |
Publisher | Hanken School of Economics |
Publication date | 2015 |
Pages | 295-307 |
ISBN (Electronic) | 978-952-232-284-5 (PDF) |
Publication status | Published - 2015 |
MoE publication type | A3 Book chapter |
Keywords
- 512 Business and Management