Managing International Distribution Channel Partners: A Cross Cultural Approach

Rajiv Mehta, Rolph Anderson, Alan Dubinsky, Pia Polsa, Jolanta Mazur

Research output: Contribution to journalArticleScientificpeer-review

3 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of Marketing Channels
Volume17
Issue number2
Pages (from-to)1-29
Number of pages29
ISSN1046-669X
Publication statusPublished - 2010
MoE publication typeA1 Journal article - refereed

Keywords

  • KOTA2010

Cite this