Market futures/future markets: commentary on future research directions in the study of markets

Hans Kjellberg, Kaj Storbacka, Melissa Akaka, Jennifer Chandler, John Finch, Sara Ulrika Björnsdotter Lindeman, Helge Löbler, Katy Mason, Janet McColl-Kennedy, Suvi Maria Nenonen

Research output: Contribution to journalArticleScientificpeer-review

37 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalMarketing Theory
Volume12
Issue number2
Pages (from-to)219-223
Number of pages5
ISSN1470-5931
DOIs
Publication statusPublished - 2012
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management
  • KOTA2012

Cite this

Kjellberg, H., Storbacka, K., Akaka, M., Chandler, J., Finch, J., Lindeman, S. U. B., Löbler, H., Mason, K., McColl-Kennedy, J., & Nenonen, S. M. (2012). Market futures/future markets: commentary on future research directions in the study of markets. Marketing Theory, 12(2), 219-223. https://doi.org/10.1177/1470593112444382