Market Innovation in Service Business

Maria Holmlund, Tore Strandvik, Ilkka Lähteenmäki

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationQUIS16 Advancing Service Research and Practice
PublisherCTF - Service Research Center, Karlstad University
Publication date10.06.2019
Publication statusPublished - 10.06.2019
MoE publication typeA4 Article in conference proceedings
EventQUIS16 International Research Symposium on Service Excellence in Management: Advancing Service Research and Practice - Karlstad, Sweden
Duration: 10.06.201913.06.2019
Conference number: 16
https://www.kau.se/ctf/quis16-2019

Keywords

  • 512 Business and Management

Areas of Strength and Areas of High Potential (AoS and AoHP)

  • AoS: Competition economics and service strategy - Service and customer-oriented management

Cite this

Holmlund, M., Strandvik, T., & Lähteenmäki, I. (2019). Market Innovation in Service Business. In QUIS16 Advancing Service Research and Practice CTF - Service Research Center, Karlstad University.