Marketing Through the Eyes of Senior Management: Insights from Fortune 500 Reporting

Johanna Frösén, David Stewart

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Peer-reviewed scientific journalJournal of Marketing Theory and Practice
ISSN1069-6679
Publication statusAccepted/In press - 2021
MoE publication typeA1 Journal article - refereed

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