| Original language | English |
|---|---|
| Peer-reviewed scientific journal | Journal of Retailing and Consumer Services |
| Volume | 16 |
| Issue number | 4 |
| Pages (from-to) | 281-290 |
| Number of pages | 10 |
| ISSN | 0969-6989 |
| Publication status | Published - 2009 |
| MoE publication type | A1 Journal article - refereed |
Modeling Consumer Responses to an Apparel Store Brand: Store Image as a Risk Reducer
Veronica Liljander, Pia Polsa, Allard van Riel
Research output: Contribution to journal › Article › Scientific › peer-review
154
Citations
(Scopus)