Narratives of Collaborative Consumption Movements: Imagining Social Change

Mikko Laamanen, Mario Campana, Stefan Wahlen

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationMacromarketing and the Crisis of the Social Imagination : Proceedings of the 39th Annual Macromarketing Conference
EditorsAlan Bradshaw, Mikko Laamanen, Alex Reppel
Publication date2014
Pages98-101
ISBN (Print)2168-1473
ISBN (Electronic)2168-1481
Publication statusPublished - 2014
MoE publication typeA4 Article in conference proceedings
EventAnnual Macromarketing Conference - London, United Kingdom
Duration: 02.07.201405.07.2014
Conference number: 39

Keywords

  • KOTA2014
  • 512 Business and Management

Cite this

Laamanen, M., Campana, M., & Wahlen, S. (2014). Narratives of Collaborative Consumption Movements: Imagining Social Change. In A. Bradshaw, M. Laamanen, & A. Reppel (Eds.), Macromarketing and the Crisis of the Social Imagination: Proceedings of the 39th Annual Macromarketing Conference (pp. 98-101) http://macromarketing.org/wp-content/uploads/2014/07/Proceedings-39th-Macromarketing-Conference-Final.pdf