New Service Development from the perspective of Value co-creation in a Service system

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review

7 Citations (Scopus)

Original language	English
Title of host publication	Handbook of Service Marketing Research
Editors	Roland T. Rust, Ming-Hui Huang
Place of Publication	Cheltenham
Publisher	Edward Elgar Publishing
Publication date	2014
Pages	346-369
ISBN (Print)	978-0-85793-884-8
ISBN (Electronic)	978-0-85793-885-5
Publication status	Published - 2014
MoE publication type	A3 Book chapter

Keywords

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title = "New Service Development from the perspective of Value co-creation in a Service system",

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editor = "Rust, \{Roland T. \} and \{Huang \}, Ming-Hui",

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New Service Development from the perspective of Value co-creation in a Service system. / Edvardsson, Bo; Gustafsson, Anders; Kristensson, Per et al.
Handbook of Service Marketing Research . ed. / Roland T. Rust; Ming-Hui Huang . Cheltenham: Edward Elgar Publishing, 2014. p. 346-369.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review

TY - CHAP

T1 - New Service Development from the perspective of Value co-creation in a Service system

AU - Edvardsson, Bo

AU - Gustafsson, Anders

AU - Kristensson, Per

AU - Tronvoll, Bård

AU - Witell, Lars

PY - 2014

Y1 - 2014

KW - 512 Business and Management

KW - KOTA2014

M3 - Chapter

SN - 978-0-85793-884-8

SP - 346

EP - 369

BT - Handbook of Service Marketing Research

A2 - Rust, Roland T.

A2 - Huang , Ming-Hui

PB - Edward Elgar Publishing

CY - Cheltenham

ER -