Opening the black box of transitioning towards a sustainable business model

Irina Atkova*, Tamara Galkina, Man Yang, Tiina Leposky

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publication2023 Global Marketing Conference
Place of PublicationSeoul, South Korea
Publication date2023
Publication statusPublished - 2023
MoE publication typeA4 Article in conference proceedings
Event2023 Global Marketing Conference - Seoul, Korea, Republic of
Duration: 20.07.202323.07.2023

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