We study a bilateral negotiation setup where at bargaining impasse the disadvantaged party chooses whether to escalate the conflict or not. Escalation is costly for both parties and it results in a random draw of the winner of the escalated conflict. We derive the behavioral predictions of a simple social utility function which is convex in disadvantageous inequality, thus connecting the inequity aversion and the prospect theory models. Our causal laboratory evidence is to a large extent consistent with the predicted effects. Among other things, the model correctly predicts that the escalation rate is higher when escalation outcomes are riskier and the disagreement rate is lower when the cost of escalating the conflict is higher.
- 512 Business and Management
- inequity aversion
- loss aversion
- quantal response equilibrium
Areas of Strength and Areas of High Potential (AoS and AoHP)
- AoS: Competition economics and service strategy - Quantitative consumer behaviour and competition economics