Resource Attraction and Marketing by Associations

Ian W. Bruce, Mikko Laamanen, Robert Ashcraft, Marian Min Chen, Irina Mersianova, H Nel, D H Smith

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationThe Palgrave Handbook of Volunteering, Civic Participation, and Nonprofit Associations
EditorsDavid Horton Smith, Robert A. Stebbins, Jurgen Grotz
Place of PublicationBasingstoke
PublisherPalgrave Macmillan
Publication date2016
Pages992-1006
ISBN (Print)978-1-137-26316-2
ISBN (Electronic)978-1-137-26317-9
DOIs
Publication statusPublished - 2016
MoE publication typeA3 Book chapter

Keywords

  • 512 Business and Management

Cite this

Bruce, I. W., Laamanen, M., Ashcraft, R., Chen, M. M., Mersianova, I., Nel, H., & Smith, D. H. (2016). Resource Attraction and Marketing by Associations. In D. H. Smith, R. A. Stebbins, & J. Grotz (Eds.), The Palgrave Handbook of Volunteering, Civic Participation, and Nonprofit Associations (pp. 992-1006). Palgrave Macmillan. https://doi.org/10.1007/978-1-137-26317-9