Retailers' practical interpretation of sustainability in last mile delivery

Helleke Heikkinen*, Anna Aminoff, Virva Tuomala

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientific

Abstract

The increase in e-commerce is creating a growing number of last mile deliveries in
urban areas. Last mile delivery (LMD) is costly, complex, and poses many
environmental and social sustainability challenges. Retailers play a key role in
increasing the sustainability of LMD. This study explores retailers' practical
interpretation of sustainability in LMD and contributes by shedding light on retailer's
practical interpretations of and perspectives on sustainability. The results show that
retailers interpret sustainability in LMD as environmental sustainability that can be
tackled through carbon compensation. Their perspective on sustainability, as manifested in their LMD operations, can be described as instrumental.
Original languageEnglish
Title of host publicationProceedings of the 9th Sustainable Opeorations and Supply Chain Forum 2022
Publication statusUnpublished - 2022
MoE publication typeB3 Article in conference proceedings
Event9th Sustainable Opoerations and Supply Chains Forum 2022 - Zagreb, Croatia, Zagreb, Croatia
Duration: 21.03.202122.03.2022
https://euroma-sustainabilityforum.org/location-info-and-how-to-get-here/

Keywords

  • 512 Business and Management
  • last-mile delivery
  • Sustainability
  • retail

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