Searching for balanced centricity: Learnings from a small business context

Annika Ravald

Searching for balanced centricity: Learnings from a small business context

Marketing, Vaasa

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Service-Dominant Logic, Network & System Theory and Service Science : Integrating Three Perspectives for A New Service Agenda
Editors	Evert Gummesson, Cristina Mele, Francesco Polese
Number of pages	1
Place of Publication	Naples, IT
Publisher	Giannini Editore
Publication date	2011
Pages	87
ISBN (Print)	978-88-7431-525-3
Publication status	Published - 2011
MoE publication type	A4 Article in conference proceedings
Event	2011 Naples Forum on Service : Service-Dominant Logic, Network & Systems Theory and Service Science - Capri, IT, Capri, Italy Duration: 14.06.2011 → 17.06.2011 Conference number: 2

Keywords

512 Business and Management
KOTA2011

Access to Document

http://www.naplesforumonservice.it/uploads//files/Ravald%20Searching%20for%20Balanced%20Centricity%20Learning%20from%20a%20small%20business%20context.pdf

OpenUrl availability

Full text

Cite this

Ravald, A. (2011). Searching for balanced centricity: Learnings from a small business context. In E. Gummesson, C. Mele, & F. Polese (Eds.), Service-Dominant Logic, Network & System Theory and Service Science: Integrating Three Perspectives for A New Service Agenda (pp. 87). Giannini Editore. http://www.naplesforumonservice.it/uploads//files/Ravald%20Searching%20for%20Balanced%20Centricity%20Learning%20from%20a%20small%20business%20context.pdf

@inproceedings{4824c344320d4df6bff2e5c24cd1e3a7,

title = "Searching for balanced centricity: Learnings from a small business context",

keywords = "512 Business and Management, KOTA2011",

author = "Annika Ravald",

note = " Volume: Proceeding volume: ; 2011 Naples Forum on Service : Service-Dominant Logic, Network & Systems Theory and Service Science ; Conference date: 14-06-2011 Through 17-06-2011",

year = "2011",

language = "English",

isbn = "978-88-7431-525-3",

pages = "87",

editor = "Gummesson, {Evert } and Cristina Mele and Francesco Polese",

booktitle = "Service-Dominant Logic, Network & System Theory and Service Science",

publisher = "Giannini Editore",

address = "Italy",

}

Ravald, A 2011, Searching for balanced centricity: Learnings from a small business context. in E Gummesson, C Mele & F Polese (eds), Service-Dominant Logic, Network & System Theory and Service Science: Integrating Three Perspectives for A New Service Agenda. Giannini Editore, Naples, IT, pp. 87, 2011 Naples Forum on Service , Capri, Italy, 14.06.2011. <http://www.naplesforumonservice.it/uploads//files/Ravald%20Searching%20for%20Balanced%20Centricity%20Learning%20from%20a%20small%20business%20context.pdf>

Searching for balanced centricity: Learnings from a small business context. / Ravald, Annika.
Service-Dominant Logic, Network & System Theory and Service Science: Integrating Three Perspectives for A New Service Agenda. ed. / Evert Gummesson; Cristina Mele; Francesco Polese. Naples, IT: Giannini Editore, 2011. p. 87.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Searching for balanced centricity: Learnings from a small business context

AU - Ravald, Annika

N1 - Conference code: 2

PY - 2011

Y1 - 2011

KW - 512 Business and Management

KW - KOTA2011

M3 - Conference contribution

SN - 978-88-7431-525-3

SP - 87

BT - Service-Dominant Logic, Network & System Theory and Service Science

A2 - Gummesson, Evert

A2 - Mele, Cristina

A2 - Polese, Francesco

PB - Giannini Editore

CY - Naples, IT

T2 - 2011 Naples Forum on Service

Y2 - 14 June 2011 through 17 June 2011

ER -