Service selling in industrial organizations: An exploratory study of challenges and opportunities

Daniel Kindström, Per Carlborg, Fredrik Nordin, Christian Kowalkowski

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationNFF 2011
Publication date2011
Publication statusPublished - 2011
MoE publication typeA4 Article in conference proceedings
EventNFF 2011 - Stockholm, Sweden
Duration: 01.01.1800 → …

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