Service Systems as a Foundation for Resource Integration and Value Co-Creation

Bo Edvardsson, Per Skålén, Bård Tronvoll

Research output: Chapter in Book/Report/Conference proceedingChapterScientific

81 Citations (Scopus)
Original languageEnglish
Title of host publicationSpecial Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing (Review of Marketing Research)
EditorsStephen L. Vargo , Robert F. Lusch
Number of pages48
Volume9
Place of PublicationBingley
PublisherEmerald Group Publishing
Publication date2012
Pages79-126
ISBN (Print)978-1-78052-912-7
ISBN (Electronic)978-1-78052-913-4
DOIs
Publication statusPublished - 2012
MoE publication typeB2 Book chapter

Publication series

NameReview of Marketing Research
NumberSpecial Issue
Volume9
ISSN (Print)1548-6435

Keywords

  • 512 Business and Management

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