Silent Communication: A Challenge to Established Marketing Communication Practice

Research output: Book/Report › Commissioned report

Original language	English

Place of Publication	Helsinki
Publisher	Hanken School of Economics
ISBN (Print)	978-952-232-073-5
Publication status	Published - 2009
MoE publication type	D4 Published development or research report or study

Name	Hanken School of Economics Working Papers
No.	547
ISSN (Print)	0357-4598

Keywords

@book{1a26ee957a584c6695f88c9fbca0ee34,

title = "Silent Communication: A Challenge to Established Marketing Communication Practice",

keywords = "512 Business and Management",

author = "Tore Strandvik and {\AA}ke Finne",

year = "2009",

language = "English",

isbn = "978-952-232-073-5",

series = "Hanken School of Economics Working Papers",

publisher = "Hanken School of Economics",

number = "547",

address = "Finland",

}