Sleeping with competitors: The impact of NPD phases on stock market reactions to horizontal collaboration

Qingsheng Wu, Xueming Luo, Rebecca J Slotegraaf , Jaakko Aspara

Research output: Contribution to journal › Article › Scientific › peer-review

35 Citations (Scopus)

Original language	English
Peer-reviewed scientific journal	Journal of the Academy of Marketing Science
Volume	43
Issue number	4
Pages (from-to)	490-511
Number of pages	22
ISSN	0092-0703
DOIs	https://doi.org/10.1007/s11747-014-0396-3
Publication status	Published - 2015
MoE publication type	A1 Journal article - refereed

Keywords

@article{8469331a676e421b80ffa658a51db34a,

title = "Sleeping with competitors: The impact of NPD phases on stock market reactions to horizontal collaboration",

keywords = "512 Business and Management",

author = "Qingsheng Wu and Xueming Luo and Slotegraaf, {Rebecca J} and Jaakko Aspara",

year = "2015",

doi = "10.1007/s11747-014-0396-3",

language = "English",

volume = "43",

pages = "490--511",

journal = "Journal of the Academy of Marketing Science",

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}

TY - JOUR

T1 - Sleeping with competitors

T2 - The impact of NPD phases on stock market reactions to horizontal collaboration

AU - Wu, Qingsheng

AU - Luo, Xueming

AU - Slotegraaf , Rebecca J

AU - Aspara, Jaakko

PY - 2015

Y1 - 2015

KW - 512 Business and Management

U2 - 10.1007/s11747-014-0396-3

DO - 10.1007/s11747-014-0396-3

M3 - Article

SN - 0092-0703

VL - 43

SP - 490

EP - 511

JO - Journal of the Academy of Marketing Science

JF - Journal of the Academy of Marketing Science

IS - 4

ER -