Standardization and contextualization: A study of language and leadership across 17 countries

Lena Zander, Audra Mockaitis, Anne-Wil Harzing, Joyce Baldueza, Wilhelm Barner-Rasmussen, Cordula Barzantny, Anne Canabal, Anabella Davila, Alvaro Espejo, Rita Ferreira, Axele Giroud, Kathrin Koester, Yung-Kuei Liang, Michael J. Morley, Barbara Myloni, Joseph O. T. Odusanya, Sharon Leiba O'Sullivan, Ananda Kumar Palaniappan, Paulo Prochno, Srabani Roy ChoudhuryAyse Saka-Helmhout, Sununta Siengthai, Ayda Uzuncarsili Soydas, Linda Viswat

Research output: Contribution to journalArticleScientificpeer-review

36 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of World Business
Volume46
Issue number3
Pages (from-to)296-304
Number of pages9
ISSN1090-9516
DOIs
Publication statusPublished - 2011
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management

Cite this

Zander, L., Mockaitis, A., Harzing, A-W., Baldueza, J., Barner-Rasmussen, W., Barzantny, C., Canabal, A., Davila, A., Espejo, A., Ferreira, R., Giroud, A., Koester, K., Liang, Y-K., Morley, M. J., Myloni, B., Odusanya, J. O. T., O'Sullivan, S. L., Palaniappan, A. K., Prochno, P., ... Viswat, L. (2011). Standardization and contextualization: A study of language and leadership across 17 countries. Journal of World Business, 46(3), 296-304. https://doi.org/10.1016/j.jwb.2010.07.009