Strategic Innovation: The Definitive Guide to Outlier Strategies

Liisa Välikangas, Michael Gibbert

Research output: Book/ReportBookProfessional

Abstract

The book introduces cases, together with founder/CEO/analyst commentaries, of business model innovation and a tool set to learn from such outlier strategies.
Original languageEnglish
Place of PublicationOld Tappan, New Jersey
PublisherPearson Education
Edition1st
Number of pages288
ISBN (Print)978-0-13-398944-1, 0-13-398944-5
Publication statusPublished - 2016
MoE publication typeD5 Text book, professional manual or guide or a dictionary

Keywords

  • 512 Business and Management
  • strategic novelty
  • disruptive technologies
  • business model innovation
  • leadership
  • learning from things yet to happen
  • strategic innovation

Fingerprint Dive into the research topics of 'Strategic Innovation: The Definitive Guide to Outlier Strategies'. Together they form a unique fingerprint.

  • Cite this

    Välikangas, L., & Gibbert, M. (2016). Strategic Innovation: The Definitive Guide to Outlier Strategies. (1st ed.) Pearson Education.