The Articulation of Value at a Market Level

Carlos Diaz Ruiz; Jonas Holmqvist; lisa Peñaloza

The Articulation of Value at a Market Level

Carlos Diaz Ruiz, Jonas Holmqvist, lisa Peñaloza

Marketing, Helsinki

Kedge Business School

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda
Editors	E. Gummesson, C. Mele, F. Polese
Place of Publication	Napoli
Publisher	Giannini Editore
Publication date	2013
ISBN (Print)	978-88-7431-684-7
Publication status	Published - 2013
MoE publication type	A4 Article in conference proceedings
Event	2013 Naples Forum on Service: Integrating three perspectives for a new service agenda - Ischia, Italy, Naples, Italy Duration: 18.06.2013 → 21.06.2013 Conference number: 3

Keywords

512 Business and Management
KOTA2013

Access to Document

http://www.naplesforumonservice.it/public/index.php?node=149&nm=Proceedings+of+the+2013+Forum

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Cite this

Diaz Ruiz, C., Holmqvist, J., & Peñaloza, L. (2013). The Articulation of Value at a Market Level. In E. Gummesson, C. Mele, & F. Polese (Eds.), Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda Giannini Editore. http://www.naplesforumonservice.it/public/index.php?node=149&nm=Proceedings+of+the+2013+Forum

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Diaz Ruiz, C, Holmqvist, J & Peñaloza, L 2013, The Articulation of Value at a Market Level. in E Gummesson, C Mele & F Polese (eds), Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda. Giannini Editore, Napoli, 2013 Naples Forum on Service, Naples, Italy, 18.06.2013. <http://www.naplesforumonservice.it/public/index.php?node=149&nm=Proceedings+of+the+2013+Forum>

The Articulation of Value at a Market Level. / Diaz Ruiz, Carlos; Holmqvist, Jonas; Peñaloza, lisa.
Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda. ed. / E. Gummesson; C. Mele; F. Polese. Napoli: Giannini Editore, 2013.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - The Articulation of Value at a Market Level

AU - Diaz Ruiz, Carlos

AU - Holmqvist, Jonas

AU - Peñaloza, lisa

N1 - Conference code: 3

PY - 2013

Y1 - 2013

KW - 512 Business and Management

KW - KOTA2013

M3 - Conference contribution

SN - 978-88-7431-684-7

BT - Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda

A2 - Gummesson, E.

A2 - Mele, C.

A2 - Polese, F.

PB - Giannini Editore

CY - Napoli

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Y2 - 18 June 2013 through 21 June 2013

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