The beginning of customer relationships in a digital context

Kristina Heinonen, T. Michelsson

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientific

Original languageEnglish
Title of host publicationUnknown host publication
Place of PublicationYli-Ii
Publication date2006
Publication statusPublished - 2006
MoE publication typeB3 Article in conference proceedings

Cite this

Heinonen, K., & Michelsson, T. (2006). The beginning of customer relationships in a digital context. In Unknown host publication