The challenges of 'sticking to the plan' in the service innovation process

Catharina von Koskull; Tore Strandvik

The challenges of 'sticking to the plan' in the service innovation process

Catharina von Koskull, Tore Strandvik

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	International Product Development Management Conference
Publication date	2012
Publication status	Published - 2012
MoE publication type	A4 Article in conference proceedings
Event	19th International Product Development Management Conference (IPDMC) - UNIVERSITY OF MANCHESTER, U.K., JUNE 17-19, 2012, Manchester, United Kingdom Duration: 17.06.2012 → 19.06.2012 Conference number: 19

Keywords

512 Business and Management
KOTA2012

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http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=762

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Cite this

@inproceedings{11280c99a0b34fd89689d25fe285aad5,

title = "The challenges of 'sticking to the plan' in the service innovation process",

keywords = "512 Business and Management, KOTA2012",

author = "{von Koskull}, Catharina and Tore Strandvik",

note = " Volume: Proceeding volume: ; 19th International Product Development Management Conference (IPDMC), IPDMC ; Conference date: 17-06-2012 Through 19-06-2012",

year = "2012",

language = "English",

booktitle = "International Product Development Management Conference",

}

TY - GEN

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AU - von Koskull, Catharina

AU - Strandvik, Tore

N1 - Conference code: 19

PY - 2012

Y1 - 2012

KW - 512 Business and Management

KW - KOTA2012

M3 - Conference contribution

BT - International Product Development Management Conference

T2 - 19th International Product Development Management Conference (IPDMC)

Y2 - 17 June 2012 through 19 June 2012

ER -