The Effect of Social Media Marketing Implementation on Marketing Practices in SMTEs

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	27th Nordic Symposium on Tourism and Hospitality Research, Alta, Norway
Publication date	2018
Publication status	Published - 2018
MoE publication type	A4 Article in conference proceedings

Keywords

@inproceedings{556f1c0d0b0e4378b802d5a69c8ddb96,

title = "The Effect of Social Media Marketing Implementation on Marketing Practices in SMTEs",

keywords = "512 Business and Management",

author = "Henrik Virtanen and Peter Bj{\"o}rk",

year = "2018",

language = "English",

booktitle = "27th Nordic Symposium on Tourism and Hospitality Research, Alta, Norway",

}