The Effects of Social Media Marketing on Marketing Thinking in SMTEs

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publication54th Tourist Research Center (TRC) Meeting, Palma De Mallorca
Publication date2019
Publication statusPublished - 2019
MoE publication typeA4 Article in conference proceedings

Keywords

  • 512 Business and Management

Cite this

Björk, P. (2019). The Effects of Social Media Marketing on Marketing Thinking in SMTEs. In 54th Tourist Research Center (TRC) Meeting, Palma De Mallorca