The "Give-the-Service-Customer-Special-Treatment-Approach:" What Happens when Other Customers are Present in the Service Encounter?

Magnus Söderlund; Peter Gabrielson

The "Give-the-Service-Customer-Special-Treatment-Approach:" What Happens when Other Customers are Present in the Service Encounter?

Magnus Söderlund, Peter Gabrielson

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Advances in Consumer Research - European Conference Proceedings
Number of pages	5
Volume	9
Publisher	Association for Consumer Research
Publication date	2011
Pages	380-384
ISBN (Print)	9780915552559
Publication status	Published - 2011
MoE publication type	A4 Article in conference proceedings
Event	Unknown host publication - , United States Duration: 01.01.1800 → …

Publication series

Name	Advances in Consumer Research
Publisher	Association for Consumer Research
ISSN (Print)	0098-9258

Keywords

512 Business and Management

OpenUrl availability

Full text

Cite this

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title = "The {"}Give-the-Service-Customer-Special-Treatment-Approach:{"} What Happens when Other Customers are Present in the Service Encounter?",

keywords = "512 Business and Management",

author = "Magnus S{\"o}derlund and Peter Gabrielson",

note = " Volume: 9 Proceeding volume: ; Unknown host publication ; Conference date: 01-01-1800",

year = "2011",

language = "English",

isbn = "9780915552559",

volume = "9",

series = "Advances in Consumer Research",

publisher = "Association for Consumer Research",

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Söderlund, M & Gabrielson, P 2011, The "Give-the-Service-Customer-Special-Treatment-Approach:" What Happens when Other Customers are Present in the Service Encounter? in Advances in Consumer Research - European Conference Proceedings. vol. 9, Advances in Consumer Research, Association for Consumer Research, pp. 380-384, Unknown host publication, United States, 01.01.1800.

The "Give-the-Service-Customer-Special-Treatment-Approach:" What Happens when Other Customers are Present in the Service Encounter? / Söderlund, Magnus; Gabrielson, Peter.
Advances in Consumer Research - European Conference Proceedings. Vol. 9 Association for Consumer Research, 2011. p. 380-384 (Advances in Consumer Research).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review