| Original language | English |
|---|---|
| Peer-reviewed scientific journal | Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing |
| Volume | 11 |
| Issue number | 4 |
| Pages (from-to) | 294-302 |
| Number of pages | 9 |
| DOIs | |
| Publication status | Published - 2011 |
| MoE publication type | A1 Journal article - refereed |
Keywords
- 512 Business and Management
- KOTA2011