The perceived value of design competency in the presence of a need for market responsiveness: An empirical test.

Ossi Pesämaa, S. Goel, H. Klopper

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationSouth African Institute of Management Science Conference 2009
Publication date2009
Publication statusPublished - 2009
MoE publication typeA4 Article in conference proceedings
EventSouth African Institute of Management Science Conference 2009 - Port Elizabeth, South Africa
Duration: 14.09.200915.09.2009

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