Time in Corporate Brand Images: introducing image heritage and image-in-use

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publication7th International Conference of the Corporate Identity/Associations Research Group (CIARG) , Hannover, Germany, October 1-3, 2010
Place of PublicationHannover
Publication date2010
Publication statusPublished - 2010
MoE publication typeA4 Article in conference proceedings
EventUnknown host publication - , Germany
Duration: 01.01.1800 → …

Keywords

  • KOTA2010
  • Marketing Logics and Strategizing

Cite this

Rindell, A. (2010). Time in Corporate Brand Images: introducing image heritage and image-in-use. In 7th International Conference of the Corporate Identity/Associations Research Group (CIARG) , Hannover, Germany, October 1-3, 2010 http://www.m2.uni-hannover.de/ciarg.html