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Toward Multisensory Customer Experiences: A Cross-Disciplinary Bibliometric Review and Future Research Directions
Susan Stead*, Ruud Wetzels, Martin Wetzels, Gaby Odekerken-Schröder, Dominik Mahr
*Corresponding author for this work
Research output: Contribution to journal › Article › Scientific › peer-review
35
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(Scopus)