| Original language | English |
|---|---|
| Title of host publication | Contemporary Issues in Corporate and Marketing Communications : Towards a Socially Responsible Future |
| Editors | Klement Podnar, Zlatko Jancic |
| Number of pages | 9 |
| Place of Publication | Ljubljana |
| Publication date | 2006 |
| Pages | 191-199 |
| ISBN (Print) | 961-90484-5-8 |
| Publication status | Published - 2006 |
| MoE publication type | B3 Article in conference proceedings |
| Event | 11th Conference on Corporate and Marketing Communications - Duration: 01.01.1800 → … |
Towards a Dynamic Communication Model: A Useful Tool in Relationship Communication
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific