Understanding drivers’ motivations to use a carpooling platform: Evidence from Thailand

Puthipong Julagasigorn; Ruth Banomyong; David Grant; Paitoon Varadejsatitwong

Understanding drivers’ motivations to use a carpooling platform: Evidence from Thailand

Puthipong Julagasigorn^*, Ruth Banomyong, David Grant, Paitoon Varadejsatitwong

^*Corresponding author for this work

Supply Chain Management and Social Responsibility, Helsinki

Thammasat University

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Proceedings of the International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS)
Publication date	30.08.2020
Publication status	Published - 30.08.2020
MoE publication type	A4 Article in conference proceedings
Event	International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS) - , Korea, Republic of Duration: 31.08.2020 → 31.08.2020 https://kma.re.kr/icama_kas#rel_1

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@inproceedings{814d99ea995f496dab1b13dc4808079e,

title = "Understanding drivers{\textquoteright} motivations to use a carpooling platform: Evidence from Thailand",

author = "Puthipong Julagasigorn and Ruth Banomyong and David Grant and Paitoon Varadejsatitwong",

year = "2020",

month = aug,

day = "30",

language = "English",

booktitle = "Proceedings of the International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS)",

note = "International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS), ICAMA-KAS ; Conference date: 31-08-2020 Through 31-08-2020",

url = "https://kma.re.kr/icama_kas#rel_1",

}

Julagasigorn, P, Banomyong, R, Grant, D & Varadejsatitwong, P 2020, Understanding drivers’ motivations to use a carpooling platform: Evidence from Thailand. in Proceedings of the International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS). International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS), Korea, Republic of, 31.08.2020.

Understanding drivers’ motivations to use a carpooling platform: Evidence from Thailand. / Julagasigorn, Puthipong; Banomyong, Ruth; Grant, David et al.
Proceedings of the International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS). 2020.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Understanding drivers’ motivations to use a carpooling platform: Evidence from Thailand

AU - Julagasigorn, Puthipong

AU - Banomyong, Ruth

AU - Grant, David

AU - Varadejsatitwong, Paitoon

PY - 2020/8/30

Y1 - 2020/8/30

M3 - Conference contribution

BT - Proceedings of the International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS)

T2 - International Conference of Asian Marketing Associations-Korea Advertising Society (ICAMA-KAS)

Y2 - 31 August 2020 through 31 August 2020

ER -