Using services marketing strategies for logistics customer service

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review

Original language	English
Title of host publication	Global Logistics: New Directions in Supply Chain Management
Editors	Donald Waters
Number of pages	15
Place of Publication	London
Publisher	Kogan Page
Publication date	2010
Edition	6
Pages	108-122
ISBN (Print)	9780749457037
Publication status	Published - 2010
MoE publication type	A3 Book chapter

Keywords

@inbook{09ff2a00de7a4ec2a1a84c06306389e1,

title = "Using services marketing strategies for logistics customer service",

keywords = "512 Business and Management",

author = "Grant, {David B.}",

year = "2010",

language = "English",

isbn = "9780749457037",

pages = "108--122",

editor = "Donald Waters",

booktitle = "Global Logistics: New Directions in Supply Chain Management",

publisher = "Kogan Page",

address = "United Kingdom",

edition = "6",

}