Value and price

Carlos Diaz Ruiz, Domen Bajde

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationMarketing Management : A Cultural Perspective
EditorsLuca M. Visconti, Lisa Peñaloza, Nil Toulouse
Publication date2020
Edition2nd ed.
ISBN (Print)9781138561410
Publication statusPublished - 2020
MoE publication typeA3 Book chapter


  • 512 Business and Management

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