@inbook{e2306a33351147e48ef8b14b640bbd56,
title = "Veljekset Keskinen - ett detaljhandelsf{\"o}retag fullt av kontraster",
abstract = "Marknadsf{\"o}ring, branding, symboler",
keywords = "512 F{\"o}retagsekonomi, Marketing, KOTA2013, Equis Base Room",
author = "Peter Bj{\"o}rk and Ari Huuhka",
year = "2013",
language = "Svenska",
isbn = "978-91-85659-97-5",
series = "Vetenskap f{\"o}r profession",
publisher = "H{\"o}gskolan i Bor{\aa}s",
number = "2013:24",
editor = "Ekstr{\"o}m, {Karin M.}",
booktitle = "Veljekset Keskinen – Finlands mest bes{\"o}kta shoppingdestination",
address = "Sverige",
}