Virtually Speaking: Customer to Customer Communication in Blogs

C. Kelleher, Anu Helkkula

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Peer-reviewed scientific journalJournal of Applied Management & Entrepreneurship
Volume15
Issue number3
Pages (from-to)4-17
Number of pages13
ISSN1077-1158
Publication statusPublished - 2010
MoE publication typeA1 Journal article - refereed

Keywords

  • KOTA2010

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