Visitor attraction marketing and tourism destination branding - implications for marketing practices

Peter Björk; Adi Weidenfeld

Visitor attraction marketing and tourism destination branding - implications for marketing practices

Marketing, Vaasa

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future : Proceedings Book
Publisher	Middlesex University
Publication date	2016
Publication status	Published - 2016
MoE publication type	A4 Article in conference proceedings
Event	International Conference on Corporate and Marketing Communication (CMC) - London, United Kingdom Duration: 07.04.2016 → 08.04.2016 Conference number: 21

Keywords

512 Business and Management

OpenUrl availability

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Cite this

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title = "Visitor attraction marketing and tourism destination branding - implications for marketing practices",

keywords = "512 Business and Management",

author = "Peter Bj{\"o}rk and Adi Weidenfeld",

note = " Volume: Proceeding volume: ; International Conference on Corporate and Marketing Communication (CMC) ; Conference date: 07-04-2016 Through 08-04-2016",

year = "2016",

language = "English",

booktitle = "21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future",

publisher = "Middlesex University",

}

Björk, P & Weidenfeld, A 2016, Visitor attraction marketing and tourism destination branding - implications for marketing practices. in 21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future: Proceedings Book. Middlesex University, International Conference on Corporate and Marketing Communication (CMC), London, United Kingdom, 07.04.2016.

Visitor attraction marketing and tourism destination branding - implications for marketing practices. / Björk, Peter; Weidenfeld, Adi.
21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future: Proceedings Book. Middlesex University, 2016.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Visitor attraction marketing and tourism destination branding - implications for marketing practices

AU - Björk, Peter

AU - Weidenfeld, Adi

N1 - Conference code: 21

PY - 2016

Y1 - 2016

KW - 512 Business and Management

M3 - Conference contribution

BT - 21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future

PB - Middlesex University

T2 - International Conference on Corporate and Marketing Communication (CMC)

Y2 - 7 April 2016 through 8 April 2016

ER -