When details are the embodiment of the essence in customer relationships

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationBusiness in society
Publication date12.08.2015
Publication statusPublished - 12.08.2015
MoE publication typeA4 Article in conference proceedings
Event23rd Nordic Academy of Management Conference (NFF) - Copenhagen Business School, Copenhagen, Denmark
Duration: 12.08.201514.08.2015
Conference number: 23


  • 512 Business and Management
  • Customer-dominant logic

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