When details are the embodiment of the essence in customer relationships

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Business in society
Publication date	12.08.2015
Publication status	Published - 12.08.2015
MoE publication type	A4 Article in conference proceedings
Event	23rd Nordic Academy of Management Conference (NFF) - Copenhagen Business School, Copenhagen, Denmark Duration: 12.08.2015 → 14.08.2015 Conference number: 23

Keywords

@inproceedings{eed0ec79118c423c849d23daa9d7ef9b,

title = "When details are the embodiment of the essence in customer relationships",

keywords = "512 Business and Management, Customer-dominant logic, CUSTOMER EXPERIENCE",

author = "Tore Strandvik and Kristina Heinonen",

note = " Volume: Proceeding volume: ; 23rd Nordic Academy of Management Conference (NFF), NFF ; Conference date: 12-08-2015 Through 14-08-2015",

year = "2015",

month = aug,

day = "12",

language = "English",

booktitle = "Business in society",

}

TY - GEN

T1 - When details are the embodiment of the essence in customer relationships

AU - Strandvik, Tore

AU - Heinonen, Kristina

N1 - Conference code: 23

PY - 2015/8/12

Y1 - 2015/8/12

KW - 512 Business and Management

KW - Customer-dominant logic

KW - CUSTOMER EXPERIENCE

M3 - Conference contribution

BT - Business in society

T2 - 23rd Nordic Academy of Management Conference (NFF)

Y2 - 12 August 2015 through 14 August 2015

ER -