CERS - Centre for Relationship Marketing and Service Management

Projekt

Projekt per år 1995 1998 1999 2026

• 3 Aktiv
• 58 Slutfört

Projekt per år

Sökresultat

• Aktiv

  DP: Data paradox

  Heinonen, K.

  01.01.2024 → 31.12.2026

  Projekt: Externt finansierat projekt

  • Strategic Leadership 100%
  • Consumers 100%
  • Integrity 100%
  • Employees 100%
  • Digitalization 100%

• Vilt: Sustainable Game Meat Markets

  Heinonen, K. & Liewendahl, H.

  01.11.2023 → 01.11.2024

  Projekt: Externt finansierat projekt

  • Game Meat 100%
  • Meat 33%

• NATUREACH - Nature Reachable for all

  Gummerus, J.

  01.01.2023 → 31.12.2025

  Projekt: Externt finansierat projekt

  Fil

  • Project 100%
  • Healthcare 100%
  • Research 100%
  • Health Care 100%
  • Service Model 100%
• Slutfört

  AAT: Arvolupausten ankkurointi työntekijälähtöisesti

  Heinonen, K. & Liewendahl, H.

  01.04.2023 → 31.10.2023

  Projekt: Externt finansierat projekt

• Nordic Innovation Initiative

  Heinonen, K., Ciuchita, R. & Rahman, A.

  01.01.2021 → 31.12.2023

  Projekt: Externt finansierat projekt

• Mental models supporting SMEs adaptation to data-based economy

  Holmlund-Rytkönen, M., Strandvik, T., Lähteenmäki, I. & Koskinen, J.

  17.11.2020 → 30.09.2021

  Projekt: Externt finansierat projekt

• Human Being and Value in the Sixth Wave (HUVA)

  Pura, M. H.

  01.01.2015 → 30.06.2016

  Projekt: Externt finansierat projekt

  • Enterprise 100%

• Human Being and Value in the Sixt Wave (HUVA)

  Pura, M.

  01.01.2015 → 30.06.2016

  Projekt: Externt finansierat projekt

  • Enterprise 100%

• Academy of Finland position as a postdoctoral researcher (forskardoktor)

  Koskull von, C. & Strandvik, T.

  01.09.2014 → 30.04.2015

  Projekt: Externt finansierat projekt

• Value-Based Service Sales Innovation

  Viio, P.

  01.01.2014 → 30.06.2015

  Projekt: Annat projekt

  • Sales 100%
  • Service Industries 100%
  • Innovation 100%
  • Customers 50%

• The Nordic School book

  Koskull von, C. & Gummerus, J.

  01.10.2013 → 31.12.2014

  Projekt: Annat projekt

• Strategic customer segmentation: tools for sales and marketing effectiveness

  Pura, M. H.

  01.01.2013 → 31.05.2013

  Projekt: Externt finansierat projekt

• Value Creation in Industrial service Business

  Helle, P. P. & Grönroos, C.

  Future Industrial Services

  02.01.2012 → 31.12.2012

  Projekt: Externt finansierat projekt

• Future Industrial Services (FutIS)

  Helle, P. P.

  01.01.2011 → 31.12.2015

  Projekt: Externt finansierat projekt

• Managing IP Ownership in R&D Collaborations

  Person, U.

  01.06.2010 → 31.08.2011

  Projekt: Externt finansierat projekt

  • Research and Development 100%
  • Collaboration 100%
  • Ownership 100%
  • Taxation 40%
  • Law 40%

• INNOPEX Service innovation from the provider perspective and as a customer experience

  Helkkula, A.

  01.01.2010 → 31.12.2011

  Projekt: Externt finansierat projekt

  • Service Innovation 100%
  • Perspective 100%
  • Customers 100%
  • Experience 100%
  • Enterprise 100%

• BIG II (Branding, Innovation & Globalization)

  Lindberg-Repo, K. H. & Dube, A.

  01.09.2009 → 31.01.2011

  Projekt: Externt finansierat projekt

  • Innovation 100%
  • Globalization 100%
  • Enterprise 100%
  • Project 28%
  • Group 14%

• SEDiMENT - Service Experience Design -inspired Measurement

  Nyman, H. & Strandvik, T.

  01.08.2009 → 31.07.2011

  Projekt: Externt finansierat projekt

• Tekes BeSel II

  Wendelin, R.

  01.09.2008 → 30.11.2009

  Projekt: Externt finansierat projekt

• ESCAPE Embedding Service in Customer Contexts, Activities, Practices, and Experiences

  Heinonen, K., Strandvik, T. & Mickelsson, K.

  01.08.2008 → 31.12.2011

  Projekt: Externt finansierat projekt

  • Service 100%
  • Embedding 100%
  • Context 100%

• The Role of Customer Information in Service Innovation (CInSIn)

  Koskull von, C. & Helkkula, A.

  01.08.2008 → 31.01.2013

  Projekt: Externt finansierat projekt

  • Customers 100%
  • Information 100%
  • Service Innovation 100%
  • Service 100%
  • Customer Information 100%

• Brands,innovation and globalization: Generating growth and competitiveness through improved value (BIG)

  Lindberg-Repo, K. H. & Dube, A.

  01.05.2007 → 30.04.2009

  Projekt: Externt finansierat projekt

  • Innovation 100%
  • Globalization 100%
  • Enterprise 100%
  • Competition 100%
  • Brand 100%

• VALUE-GENERATION IN SUPPLIER-CUSTOMER RELATIONSHIPS AND CUSTOMER MANAGEMENT: FROM TRADITIONAL MANUFACTURING TO A KNOWLEDGE BASED SERVICE BUSINESS - BESEL II

  Grönroos, C. & Helle, P. P.

  01.04.2007 → 31.03.2009

  Projekt: Externt finansierat projekt

  • Management 100%
  • Supplier 100%
  • Enterprise 100%
  • Business Service 100%
  • Customers 100%

• Strategic Marketing (StratMark II)

  Strandvik, T., Grönroos, C., Wendelin, R. & Nyman, H.

  01.02.2007 → 31.01.2009

  Projekt: Externt finansierat projekt

  • Teachers 100%
  • Marketing 100%
  • Strategic Marketing 100%
  • Project 73%
  • Enterprise 60%

• VALU, Tools for Identifying Human Needs and Values in Designing Successful Technology Products

  Helkkula, A.

  01.01.2007 → 31.03.2009

  Projekt: Externt finansierat projekt

  • Technology 100%
  • Basic Needs 100%
  • Marketing Management 33%
  • Services Management 33%
  • Relationship Marketing 33%

• Strategic Marketing (StratMark I)

  Strandvik, T., Grönroos, C., Wendelin, R. & Nyman, H.

  01.01.2006 → 31.12.2006

  Projekt: Externt finansierat projekt

  • Strategic Marketing 100%
  • Project 100%
  • Marketing 85%
  • Enterprise 64%
  • Finnish 50%

• Relationship Value-Generation From a Financial Perspective

  Helle, P. P.

  01.03.2005 → 31.12.2009

  Projekt: Externt finansierat projekt

  • Coordination 100%
  • Perspective 100%
  • Value Creation 100%
  • Organizations 66%
  • Performance 66%

• VALUE-GENERATION IN SUPPLIER-CUSTOMER RELATIONSHIPS AND CUSTOMER MANAGEMENT: FROM TRADITIONAL MANUFACTURING TO A KNOWLEDGE BASED SERVICE BUSINESS - BESEL

  Grönroos, C. & Helle, P. P.

  01.01.2005 → 31.12.2006

  Projekt: Externt finansierat projekt

  • Knowledge 100%
  • Supplier 100%
  • Management 100%
  • Business Service 100%
  • Customers 100%

• Biomass fuelled indirect firing of the micro-turbine process - DENSY BIOFIGT

  Grönroos, C.

  01.01.2004 → 31.12.2006

  Projekt: Externt finansierat projekt

  • Biomass 100%
  • Joints (Structural Components) 100%
  • System Technology 100%
  • Market Survey 100%
  • Micro Turbine 100%

• Consumer Relationship Orientation

  Sääksjärvi, M. C., Grönroos, C. & Gummerus, J.

  01.01.2004 → 31.12.2006

  Projekt: Externt finansierat projekt

  • Consumers 100%
  • Customers 100%
  • Receptivity 75%
  • Enterprise 50%
  • Relationship Marketing 25%

• Marketing Discourse

  Fougère, M.

  01.09.2003 → 31.12.2007

  Projekt: Externt finansierat projekt

  • Marketing 100%
  • Services Management 66%
  • Paper 41%
  • Analysis 33%
  • Management 16%

• The Competitiveness of Tourism Destinations

  Person, U.

  01.08.2003 → 31.12.2005

  Projekt: Externt finansierat projekt

• The Nature of Learning about Customers in a Customer Service Setting

  Person, U.

  01.06.2003 → 01.01.2007

  Projekt: Externt finansierat projekt

• Value, Trust and Loyalty in Relational Exchanges

  Helle, P. P.

  15.10.2002 → 31.12.2004

  Projekt: Externt finansierat projekt

  • Loyalty 100%
  • Consumers 100%
  • Trust 100%
  • Market Concentration 100%
  • Goal Attainment 57%

• Use and Non-Use of Customer Information in Service Development: A Report from the Field

  Koskull von, C.

  01.01.2002 → 14.08.2009

  Projekt: Externt finansierat projekt

  • Service Industries 100%
  • Economic and Social Development 100%
  • Information 100%
  • Customers 100%
  • Customer Information 100%

• FADING CUSTOMER RELATIONSHIPS IN RETAIL BANKING

  Åkerlund, H.

  01.08.2001 → 01.08.2003

  Projekt: Externt finansierat projekt

  • Banks 100%
  • Customers 100%
  • Banking 100%
  • Relationship Marketing 100%
  • Behavior 28%

• UNDERSTANDING THE EMPOWERED CUSTOMER IN RELATIONAL CONTEXTS

  Grönroos, C.

  01.05.2001 → 31.12.2003

  Projekt: Externt finansierat projekt

  • Understanding 100%
  • Customers 100%
  • Comprehension 100%
  • Communication 66%
  • Project 66%

• A COMPUTER ASSISTED WRITING COURSE

  Person, U.

  01.08.1999 → 31.12.1999

  Projekt: Externt finansierat projekt

  • Distance Learning 100%
  • computer-assisted writing 100%
  • Academic Writing 100%

• Transfers of family businesses

  Sten, J.

  01.08.1999 → 15.09.2006

  Projekt: Externt finansierat projekt

  • Family Business 100%
  • Family 40%
  • Change 20%
  • Theses 20%
  • Finnish 20%

• KEY ACCOUNT MANAGEMENT

  Person, U.

  01.03.1999 → 31.12.2001

  Projekt: Externt finansierat projekt

  • Account Management 100%
  • Business-to-Business 100%
  • Key Account Management 100%
  • Enterprise 100%
  • Effective Practice 50%

• A FEW HINTS ON HOW TO WRITE ACADEMIC PAPERS

  Person, U.

  01.01.1999 → 31.12.2000

  Projekt: Annat projekt

• INTEGRATION OF INTERNATIONAL FOREIGN EXCHANGE MARKETS; FURTHER EVIDENCE FROM THE GERMAN DOMINANCE HYPOTHESIS

  Person, U.

  01.01.1999 → 31.12.2000

  Projekt: Externt finansierat projekt

  • Monetary System 100%
  • Foreign Exchange Market 100%
  • Risk Premium 75%
  • Inflation Rate 25%
  • Deutsche Mark 25%

• FOREIGN FORWARD EXCHANGE RATE RISK PREMIUM AND THE EMU EFFECT

  Person, U.

  01.01.1999 → 31.12.2000

  Projekt: Externt finansierat projekt

  • Risk Premium 100%
  • Exchange Rate Risk 100%
  • Currency 80%
  • Exchange Rate 80%
  • Foreign Exchange Market 60%

• OUTSOURCING THE HRM-FUNCTION - A POSSIBILITY TO RESOURCE THE SMEs ?

  Person, U.

  01.01.1999 → 31.12.2000

  Projekt: Externt finansierat projekt

  • Outsourcing 100%
  • Enterprise 100%
  • Service 50%

• Future of retail banking

  Grönroos, C.

  01.01.1999 → 31.12.2007

  Projekt: Externt finansierat projekt

  • Retail 100%
  • Banks 100%
  • Estonia 50%
  • Norway 50%
  • licentiates 50%

• OPERATION MODES IN BUYER-SELLER RELATIONSHIPS IN DIGITAL ECONOMY

  Person, U.

  01.01.1999 → 31.12.1999

  Projekt: Externt finansierat projekt

  • Digital Economy 100%
  • Buyer-Seller Relationship 100%
  • Enterprise 100%
  • Environment 66%
  • Business Relationship 33%

• SENSEMAKING IN THE THIRD SPACE: ESSAYS ON FRENCH-FINNISH BICULTURAL EXPERIENCES IN ORGANIZATIONS AND THEIR NARRATIVES

  Fougère, M.

  01.11.1998 → 01.04.2005

  Projekt: Externt finansierat projekt

  • Narrative 100%
  • Organizations 100%
  • Space 100%
  • Finnish 100%
  • Interaction 100%

• TEACHING MATERIAL ON THE NET

  Person, U.

  01.11.1998 → 30.04.1999

  Projekt: Externt finansierat projekt

  • Materials 100%
  • Teaching 100%
  • Students 33%
  • Education 33%
  • Ministry of Education 25%

• THE NATURE AND CHANGE OF BONDS IN BUSINESS RELATIONSHIPS

  Wendelin, R.

  01.08.1998 → 01.08.2003

  Projekt: Externt finansierat projekt

  • Change 100%
  • Business Relationship 100%
  • Enterprise 100%
  • Supplier 75%
  • Customers 75%

• MARKETING OF PRIVATE HEALTH CARE SERVICES

  Hedvall, M.

  01.05.1998 → 31.08.2000

  Projekt: Externt finansierat projekt

  • Health Service 100%
  • Marketing 100%
  • Health Care Services 100%
  • Health Care 100%
  • Health Care Personnel 100%