Forskningsresultat per år
Forskningsresultat per år
- 14 resultat
Sökresultat
-
2023
Is She Real? Leveraging Real-Life and Computer-Generated Imagery Influencer Marketing in Brand Communications
Penttinen, V., Mouritzen, S. L. T. & Pedersen, S., 2023, Proceedings of the 2023 AMS Annual Conference .Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
-
Multimodal voices, noises, and silences of gender equality in corporate social media
Maaranen, A. & Stierncreutz, M., 2023, Proceedings of the 39th EGOS Colloquium 2023.Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
-
Theres something wrong with EMMA: Information gaps in supply side of market based humanitarian response
Travers, C., 2023, Proceedings of the International Conference on Humanitarian Crisis Managment (KRISIS 2023). Drakaki, M. & Vega, D. (red.). International Hellenic University, 7 s.Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
Öppen tillgångFil -
When your neighbor is (not) the bear from the east: Historical collective imagination in the Finnish and Swedish NATO membership Twitter debate
Lundgren-Henriksson, E-L. & Maaranen, A., 2023, Proceedings of the 39th EGOS Colloquium 2023.Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
-
Virtual influencer marketing: the good, the bad and the unreal
Mouritzen, S. L. T., Penttinen, V. & Pedersen, S., 08.06.2023, I: European Journal of Marketing.Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review
Öppen tillgångFil28 Citeringar (Scopus) -
2022
From Fear to Resilience: An Inquiry into East African Innovations during the Covid-19 Pandemic
Komba, N. & Park, C., 2022, Entrepreneurial Responses to Covid-19 in Africa. van Merriënboer, M. (red.). Utrecht: Eburon, s. 85-127Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Kapitel › Vetenskaplig
Öppen tillgångFil -
Hi, I’m Taking Over this Account! Leveraging Social Media Takeover in Brand Communications
Penttinen, V., 2022, Proceedings of the Academy of Marketing Science Annual Conference 2022. AMA - American Marketing AssociationForskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
-
On the role of internationalization of firm‐level corporate governance: The case of audit committees
Afzali, A., Martikainen, M., Oxelheim, L. & Randoy, T., 04.12.2022, I: Corporate Governance: An International Review.Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review
Öppen tillgångFil1 Citeringar (Scopus) -
Personalized care with mass production efficiency: Design principles of a virtual care operator
Lillrank, P., Torkki, P., Kaleva, S., Tenhunen, H. & Kahlil, F. G., 2022, Espoo: Aalto-yliopisto. 86 s.Forskningsoutput: Bok/rapport › Beställd rapport
Öppen tillgång -
2021
Open Strategizing and Gamified Organizing: A Bulletin Board View
Vesa, M. & Krohn, M., 2021, Transforming Society and Organizations through Gamification: From the Sustainable Development Goals to Inclusive Workspaces. Spanellis, A. & Harviainen, J. T. (red.). Cham: Palgrave Macmillan, s. 107-125 28 s.Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Kapitel › Vetenskaplig › Peer review
4 Citeringar (Scopus) -
Transformative hospitality services: A conceptualization and development of organizational dimensions
Gallan, A. S., Kabadayi, S., Ali, F., Helkkula, A., Wu, L. & Zhang, Y., 28.05.2021, I: Journal of Business Research. 134, s. 171-183 13 s.Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review
Öppen tillgångFil21 Citeringar (Scopus) -
2020
What Are You Looking At?! Online Video as Visual Strategic Organizational Communication
Krohn, M., 2020, Helsinki: Hanken School of Economics. 158 s.Forskningsoutput: Avhandling › Doktorsavhandling › Samling av artiklar
Öppen tillgång -
2017
Human-to-nonhuman value co-creation and resource integration: parasocial actors in a service ecosystem
Gidhagen, M., Helkkula, A., Löbler, H., Jonas, J., Sörhammar, D. & Tronvoll, B., 06.2017, Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda : Proceedings of the 2017 Naples Forum on Service. Gummesson, E., Mele, C. & Polese, F. (red.). Tricase: Youcanprint Self-PublishingForskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
-
2016
Customer Approach to the Use of Big Data: Wearables for Service
Dube, A. & Helkkula, A., 06.2016, Proceedings of SERVSIG 2016 Conference. Maastricht: Maastricht UniversityForskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review
Öppen tillgångFil